From ComputerWeekly.com A study by online auction firm eBay has revealed that paying for keywords to boost rankings by search engines has little effect on sales. This was the conclusion of a study that analysed the effect on sales of removing sponsored keywords from some search engines such as MSN and Yahoo, ... read more..
From ComputerworldUK Social media data is increasingly becoming an invaluable asset for marketing teams, and businesses are regularly coming up with new and exciting ways to make use of this data. But London-based law firm Kemp Little warns that restrictions on use of social media data are becoming an 'elephant in the ... read more..
From InformationWeek Like a lot of small business owners, Melissa Foster leads a hectic life. Her email account reflects the non-stop nature of running a one-woman company. 'My inbox, of course, is insane just like most of my customers,' Foster said in an interview. Her company, Brilliant Life Design, offers personal ... read more..
31 January 2013, Networking Seminar A review of the impact of social media on the IT department and how to address the issues and challenges that it poses. We also take a look at a real-world example and see how one company is implementing a social media strategy built around SharePoint ... read more..
Integration Will Slowly Shift to the CloudMany organisations are still struggling with traditional application integration issues, and the increasing heterogeneity of enterprise application portfolios driven by the rapid rise of social, mobile and SaaS applications is not good news for them. Integration is often messy and complex and beyond the ... read more..
Social Media Monitoring: Understanding Sentiment AnalysisSocial media monitoring (SMM), like most emerging software markets, is awash with terms of imprecise meaning and the unconscious and sometimes deliberate merging of terms. This can cause confusion and delay adoption, and there must at least be an attempt at removing any ambiguity. In ... read more..
Being Agile About AgileSome agile (broadly defined here to include lean) software development projects succeed and some fail, and there are commentators who see agile as still having to prove itself. These failures are therefore viewed as evidence against agile, but there are a number of reasons why this thinking ... read more..
EMC Opens a New Channel for Private CloudsAccording to the definition, a private cloud can range from a small group of virtualised servers to a large, highly automated infrastructure that gives application owners self-service access to resources, with charge-back billing to business departments. Either way, private clouds offer multiple benefits ... read more..
Cloud Services Business Trends Survey: Summary ResultsThis presentation summarises results from our recent Cloud Services Business Trends Survey of 200 CIOs/IT decision makers across the US, the UK, France and Germany. Download PDF articleEnterprises Refine their Tablet Adoption StrategiesEnterprises are moving from reactive, fashion-led deployment of tablets to mature, role-based, ... read more..
The catalyst for continual service improvementJune2011CatalystIT functions need management frameworks and enabling technologies to help to deliver high-quality IT services and cost efficiencies in order to demonstrate delivered business value and increase IT-to-business engagement.Key findingsIT organisations need a back-to-basics and phased approach to IT services management (ITSM).Transitioning to ITIL v3 ... read more..
A collection of recent NCC research, thought leadership articles, events, webinars and videos, to help those interested in professional development get up to speed with the key management issues in the use of collaboration tools including social media, SharePoint, workflow and BPM software.These technologies promise to help us collaborate ... read more..
6 December 2011, London Download the presentation slides NCC update (0.5MB pdf) Michael Dean, NCC Social media what should we be doing? (0.2MB pdf) Tim Ring, director, NCC A vision of the future of the ... read more..
e-discoverye-discoverysounds as though it could be something to do with food additives, but in practice its a subject which is currently attracting a lot of attention in business circles. E-discovery (short for electronic discovery) essentially refers to the process of recovering email, SMS and other electronic forms of information when ... read more..
From Silicon.com Many employers now see the benefits of their staff using social media but that doesn't mean businesses should turn a blind eye to the legal risks, says lawyer Kate Hodgkiss. Facebook, Twitter, LinkedIn and other social networks link millions of people across the world every day. The ... read more..
According to Nobby Akiha, senior vice president at business intelligence (BI) specialist Actuate, for business users to be fully productive they need answers now. And in a world powered by sophisticated analytics tools, theres no excuse for waiting for monthly management reports If there is one theme that sums up ... read more..
Just90.tv offer us an example of one of their Just90 Procedure Bursts and along the way provide a strong message for all our businesses and staff on the principles and policies to adopt in respect of our use of social media in the workplace. NCC's Quarterly Members Conference ... read more..
Ian Woodgate , MD Point Beyond, NCC Associate Consultant SharePoint seems to be everywhere these days, but how are organisations using it successfully and how can SharePoint projects get derailed? In this session Dr Ian Woodgate, who has over 10 years enterprise SharePoint implementation experience, will be taking a look ... read more..
James Hanlon, Symantec Social media is a force for change. Whether that is displayed on a national level or within the enterprise, social media offers great advantages in terms of real time collaboration, productivity, awareness and promotion. However, social media introduces new considerations for security, particularly in an enterprise environment. ... read more..
Marcus Dacombe, COO Verridian Marcus will share his thoughts on Web 2.0 in the enterprise where, how and why this works. He will demonstrate how Volkswagen, Microsoft, Burger King and Old Spice amongst many others have successfully extended their marketing to the web. Just90.tv Just90.tv has produced 90second video ... read more..
Paul Sutton, Head of Digital Marketing Practice, BottlePR The growth of social media has impacted hugely on the way that we interact with brands and organisations. Facebook, Twitter, YouTube and numerous other platforms have enabled companies to have personal relationships with their customers, making it possible to generate word-of-mouth through ... read more..
Richard Brenkley, Founder Director, Coast Digital Social media is not about technology, its about relationships. Its a great statement and its been the corner stone of our advice to clients on social media since it hit the scene a few years ago; you have to change your mindset away ... read more..
Bob Pike, COO, SiteForum An insight from the most recent research from Gallup on how social tools have made it easier for employees to communicate with others to build and maintain business relationships - be it customer facing or internally, demonstrate a real ROI and ultimately improve workflows, sales processes, ... read more..
Download the presentations from the NCC Autumn Conference here. Companies such as Virgin, Dell, Amazon, and the BBC, to mention just a few are all known as successes in harnessing the power of social media for business. However, they all sell or deliver directly to consumers. How about businesses ... read more..
Chatter challenges the new world of social mediaSalesforce.com has unveiled its new Chatter Servicethis allows enterprises to integrate and use publicly available information about their customers via social networking sites such as Twitter and Facebook with their CRM.Chatter Service is intended to improve the customers experience because enterprises have ... read more..
IT spending remains in decline The latest survey from the National Computing Centre, Benchmark of IT Spending Strategy 2011, shows that UK organisational IT spending remains in decline. The survey reveals that levels of spending on IT by UK private and public sector organisations continue to fall. The median ... read more..
enterprise social media A recent special report by Gallup exploring employee engagement in the workplace found that engaged employees are more involved in, and enthusiastic about, their work and are 50% less likely to have had three or more sick days in the past month. But how can businesses ... read more..
viral marketing Viral marketing is defined as an online technique that seeks to exploit social networks to produce increases in brand awareness, through viral processes similar to the spread of an epidemic. The concept of viral marketing is not new. Word of mouth is the foundation on which this method ... read more..
NCC Media ReleaseFrom the National Computing Centre, Manchester, UK. 5th September 2011The acid test for all IT systems is whether they deliver the benefits that were initially expected. Customer relationship management (CRM) systems have had a mixed history - and in the perception of users, this is still the case.Nearly ... read more..
Selling more in a changing world. How does social media change the ways you win business? Download the one page marketing plan pdf Just90.tv can take almost any content and turn it into just90 second bursts to meet the specific needs of your business and your customers. If ... read more..
securing consumer technologies Our business and personal lives are merging faster and faster as businesses and employees embrace the always on, always available culture. We want to work and play in the same space, using the same devices just look at the appetite for Apple iPad 2, which faced ... read more..